Walmart Launching Cross-Border Shipping Program for Marketplace Sellers
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Walmart is ready to step out to a new cross-broader shipping program that wants to scale global reach for the US based sellers, as retailers want to expand its 3rd party e-commerce landscape. The program, labeled Walmart Exports, is estimated to deploy in 2026 & will enable eligible products fulfilled by Walmart Fulfillment Services to be shipped from the US to users in Mexico & Canada, with a mindset to add more countries over the period of time. These abilities can offer seamless access to our extensive range for these users, with right import solutions integrated into their experience.
In this blog, we will explore how Walmart export initiative will work for sellers in 2026, benefits they will get, and what key implications will be for 3rd-party sellers.
Under this program, certified Walmart Fulfillment Services inventory will be automatically registered, removing the need for sellers to manually handle cross-border logistics or opt for it by themselves. Walmart will manage the complete fulfillment lifecycle, involving packing, picking, global shipping, & delivery, reflecting the operational model that it is already using for domestic WFS orders.
As per Walmart spokesperson, the firm is testing new marketplace abilities that hold its expanding fulfillment & logistics network to cater global shoppers directly from US inventory. Although Walmart hasn’t showcased specifics around taxes, custom duties, or seller fees, the focus on integrated import solutions highlights Walmart intention to take out most of its regulatory difficulties from sellers, an essential obstacle in Cross-border eCommerce solutions.
At present time, WFS only encourages deliveries to US locations. Walmart Exports program tags the 1st high expansion of Walmart Fulfillment Services into global last-mile delivery, efficiently transforming it from a domestic fulfillment solution into a local cross-broader engine.
The shift works closely with Walmart’s broader fulfillment aspiration. Talking at a conference in December, Walmart EVP & CFO John David Rainey emphasized the central role fulfillment showcase in the firm’s seller strategy. By expanding WFS beyond the US marketplace, Walmart is establishing that positioning, creating fulfillment that is not only for convenience but a necessity for grasping future marketplace expansion opportunities.
Sellers can enter into modern, high-demand global markets in Canada and Mexico shipping with less operational changes.
Qualified Walmart Fulfillment Services are automatically enrolled, eliminating the requirement for sellers to manually configure global logistics, negotiate with international carriers, or overseas warehousing.
Walmart handles the complete fulfillment lifecycle, involving packing, picking, global shipping, & integrated customs solutions, removing the official wall to entry.
By utilizing Walmart Fulfillment Services, sellers can cater the same benefits to FBA, like quick shipping tags, which mainly result in more conversions.
The initiative enables sellers to record US inventory on Walmart Mexico & Canada with no requirement to shift inventory to international countries immediately.
Walmart makes it very easy for sellers to expand more users for both across the US & all over the world.
Expanding Opportunities: With Walmart, sellers get the opportunity to to reach users across different marketplaces, involving US, Canada, Mexico, & Chile, while hitting into tools such as Walmart Connect 3P Sponsored Ads to support increasing visibility & sales.
Next-Day Shipping in Major Metros: Walmart Fulfillment Services provide extended Next-day Delivery range across best US cities, involving Chicago, New York, Houston, Los Angeles, & Atlanta. It means quicker, more flexible delivery of marketplace products to lakhs of Walmart users.
Competitive Rates & More Sales: Walmart Fulfillment Services assists sellers smooth fulfillment at rates less than 15% on average than rivals, leading to stronger results. Through Multi-channel Solutions, Sellers can utilize WFS to fulfill orders from their website, social media, & and other marketplaces.
Third-party sellers are the key pillar of Walmart’s e-commerce approach, allowing the retailer to scale varieties across high-demand classifications like toys, electronics, automotive, & apparel. Walmart has constantly showcased marketplace growth as an operator of choosing density & user retention.
For sellers, Walmart provides a smooth path to global expansion with no need to build foreign entities, handle overseas warehousing, or bargain foreign carriers. Those sellers who are utilizing WFS can obtain progressive ROI from cross-broader needs with less operational changes, offering their items cater eligibility needs.
The deployment of Walmart Exports program adds a new dimension to Walmart’s eternal competitor with Amazon. The program closely reflects Amazon FBA Export, which allows Amazon sellers to fulfill global orders utilizing Fulfillment by Amazon inventory.
While the Amazon program is more grown-up and caters a wide range of selections, Walmart’s entry showcases a strategic push to eliminate this capability gap, mainly in North American cross boarder e-commerce, where Walmart already has robust brand perception & physical architecture.
Walmart Exports is the recent addition to a scaling portfolio of seller-based logistics services. In the past few years, Walmart has extended offerings like Walmart cross-border shipping, which enables sellers to reserve ocean freight from manufacturing centers in China & Vietnam to the US taken together, these programs focus on a clear strategy.
As Walmart Exports shifts from testing to launch, sellers utilizing Walmart Fulfillment Services are probably to be the 1st beneficiaries, & the first to feel the pressure to work more deeply with Walmart’s fulfillment-led operating model.
