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Shopify Workflow Automation - What Does It Mean for Your Store?

March 3, 2023

Key Focus:

Have you recently launched a website? If this is the case, you probably have a long list of things fighting for your attention. Processing orders, product listings, and monitoring marketing efforts all need time. And while it's a great feeling to witness your business expand, more consumers and increased demand will cause you to become busy daily.

Furthermore, customer acquisition is a complex task in the unpredictable world of eCommerce, wherein competition is fierce. Moreover, eCommerce businesses need to put more effort into engaging with their customers. Also, engaging clients throughout their purchasing cycle requires various actions, from onboarding new customers to retaining existing ones. It doesn't stop here. You must continue to engage clients even after the purchase process is complete. Since there is so much to do, you may gradually feel lost. eCommerce workflow automation is an innovative way to enhance basic manual process flows inside eCommerce businesses. Moreover, it makes processes considerably easier and more orderly. eCommerce Workflow Automation helps companies to focus on their core competencies, expedites decision-making, and improves data security. In addition, it maintains process uniformity and reduces mistakes and inaccuracies.

In this post, we learn what Workflow Automation is, its benefits for your Shopify store, and how it can help you remain competitive in the online marketplace. Also, we will discuss a few eCommerce integration options WebBee Global offers.

What is eCommerce Automation?

eCommerce automation integrates the procedures, software, and people essential to automate the whole order fulfillment process, from when a consumer clicks "place order" to when the item is delivered to the customer's doorstep. Automation enables the two-way data flow across your systems to ensure accuracy and efficiency. Moreover, your fulfillment procedures will start as soon as an order is placed, thanks to automation. Several eCommerce vendors rely on human data input to handle their online orders, particularly when employing several order fulfillment platforms. From their eCommerce website, sellers will manually enter order data into an accounting information system, order management system, POS, ERP, or 3PL system.

Passing data manually via these systems presents great room for inaccuracy. It is simple to make typing mistakes in an address, order number, or SKU, resulting in losing a customer's order. Even when entering flawless order information, manual entry of data is slow. Moreover, some businesses spend hours per day manually transferring inventory and order data across platforms. Consequently, many eCommerce retailers employ automation. However, you can complete the same work in 10 to 15 minutes.

The Need For Shopify Automation For Your Online Business

Managing a Shopify store is difficult. Marketing, customer support, inventory management, and fulfillment are some laborious and repetitive duties that may consume your team's time while managing an online firm. Would it be wonderful if you could automate manual responsibilities so that you could concentrate on more strategic decisions? The goal of Shopify automation is to eliminate each of the manual procedures and activities necessary for managing an eCommerce shop. This is accomplished by automating your workflows and consolidating your app integrations.

Due to the expansion of Shopify's App Store, thousands of time-saving applications are present. Email marketing, promotions, SMS marketing, customer support, live chat, subscription management, shipping, and fulfillment are some examples. Although these apps may seem a great option, integrating and implementing them can be challenging. Hence, WebBee Global brings Pre-Built integrators such as Shopify NetSuite Integration for all Shopify store owners. In the later sections of this post, we will discuss these integrations more.

The Benefits Of eCommerce Workflow Automation For Shopify Store

In recent years, eCommerce has become essential to the global economy. Shopify, one of the leading eCommerce platforms, has enabled anyone to set up an online store without coding or design skills. However, managing an eCommerce store can be daunting, especially regarding order fulfillment, shipping, and customer service. The good news is that eCommerce workflow automation can help Shopify store owners streamline their operations, reduce manual labor, and improve customer satisfaction. Here are some benefits of eCommerce Workflow Automation:

1. Faster Order Processing and Fulfillment

Order processing and fulfillment are two critical functions of an eCommerce store. However, manually processing orders and managing inventory can be time-consuming and prone to errors. With eCommerce workflow automation, Shopify store owners can set up workflows that automatically process orders, update inventory levels, and generate shipping labels. Moreover, this automation can save hours of manual labor, reduce errors, and increase efficiency. In addition, automation can also help ensure that orders are processed and shipped quickly, leading to higher customer satisfaction and repeat business.

2. Improved Inventory Management

Inventory management is a crucial aspect of eCommerce. Running out of stock can lead to lost sales, while overstocking can tie up valuable capital. eCommerce workflow automation can help store owners stay on top of inventory levels and make informed decisions about restocking. Moreover, by setting up workflows that automatically update inventory levels, trigger reorders, and alert store owners when stock levels are low, Shopify store owners can optimize their inventory levels and prevent stock outs.

3. Enhanced Shipping and Logistics

Shipping and logistics can be one of eCommerce's most time-consuming and complex aspects. However, eCommerce workflow automation can simplify the process by generating shipping labels, tracking packages, and providing customers with shipping updates. Shopify store owners can set up workflows that automatically generate shipping labels when an order is received, update customers with shipping information, and track packages in real-time. Hence, this automation can save time and reduce errors, ensuring that packages are delivered on time, and customers are satisfied.

4. Improved Customer Service

Customer service is a critical aspect of eCommerce, and automation can help Shopify store owners provide better customer service. By setting up workflows that automatically respond to customer inquiries, provide shipping updates, and track returns; store owners can save time and provide a more personalized experience for their customers. Additionally, automation can help prevent customer service issues by automatically updating inventory levels, tracking packages, and processing refunds or exchanges. These are all logistic issues. Apart from these, certain other customer inquiries or support need a prompt response. Hence, Chatbot integration is also important.

5. Increases Efficiency and Scalability

eCommerce workflow automation can help Shopify store owners save time and reduce manual labor, allowing them to focus on other aspects of their business. This increased efficiency can help store owners scale their businesses and grow revenue. Additionally, automation can help prevent errors and reduce costs associated with manual labor, such as hiring additional staff or outsourcing tasks.

6. Improve Data Collection and Analysis

Automating eCommerce workflows for Shopify stores can help businesses to collect and analyze data more efficiently. This includes tracking customer behavior, order history, and inventory management. With the help of eCommerce workflow automation, businesses can get real-time insights into their customers' buying patterns and make data-driven decisions for better sales and marketing strategies.

7. Build Brand Loyalty

With automation, businesses can provide their customers with personalized and seamless experiences. By automating email campaigns, order fulfillment, and customer support, businesses can offer consistent and reliable service that builds trust and fosters customer loyalty. Additionally, automation can provide personalized product recommendations, reward programs, and discount offers, which helps increase customer retention.

8. Upselling

eCommerce workflow automation can help businesses in increasing sales by upselling to customers. With automation, businesses can offer personalized product recommendations to customers based on their purchase history and browsing behavior. Hence, this helps increase the average order value and drive more sales. Additionally, automation can help identify customers who are likely to make a purchase and send them targeted offers and promotions.

shopify store workflow automation

How Can WebBee Global Help With Shopify Store Automation?

WebBee Global is a leading provider of eCommerce automation services, offering a comprehensive range of solutions to help businesses streamline their operations and enhance their online presence. WebBee Global presents a range of integration for its clients. By leveraging the latest technologies WebBee Global provides its clients with a seamless, reliable, and efficient automation process, enabling them to save time, reduce costs, and boost their overall performance.

Here are a few ways WebBee Global is helping online retailers across Shopify, Amazon, BigCommerce and other eCommerce platforms:

Auto Multi-Channel Fulfillment for Shopify by WebBee

Auto Multi-channel Fulfillment App is necessary for seamless interconnection and data transfer across Shopify and Amazon. Additionally, it will also facilitate faster shipment and fulfillment. In addition, this software is compatible with various eCommerce platforms, including BigCommerce, eBay, etc. Thanks to this application, you may now experience Shopify fulfillment's advantages with Amazon MCF (Amazon Multi-Channel Fulfillment) and FBA.

This program will allow users to map Amazon SKUs incompatible with automation, if necessary, manually. In addition, you may combine your items for unique discounts, deals, and combos with this app. This application service facilitates the mapping of SKUs between Amazon and Shopify. In addition, it includes capabilities that allow SKUs to be combined for promotions and special events.

This application also facilitates the export of orders from Shopify to Amazon for fulfillment and enables all types of data synchronizing between the two eCommerce websites. By automating the whole system and removing the necessity for human data entry, this application boosts the delivery process with correct data, enhancing your company's credibility.

EDI integration by WebBee

EDI integrators by WebBee, allow a business to leverage the functionality it requires for planning and future use. In addition, the system supports warehousing and 3PL connection. EDI integrators automate the transmission of data across Shopify and other eCommerce channels, making data transfer across Shopify and other channels easier. This EDI( Electronic Data Interchange) integrator modification is optional. 

You may design and deploy these EDI app connections based on your organization's preferred approach and business models. Whether you need a simple API connector, an advanced B2B EDI structure, or a cloud-based application, you may create, deploy, and manage them depending on your connectivity needs.

WebBee Global's FataFat Tally Integration App for Shopify

The FataFat Tally Integration App for Shopify is yet another pre-built integrator that enables rapid order data integration from Shopify to Tally ERP 9.0. Further, it streamlines payments and provides a smooth link between Shopify and Tally ERP by automating order information and billing.

Robust NetSuite Integrator for Shopify Stores

Since NetSuite is integrated among all CRM, ERP, and EDI systems, this is indisputably the greatest Shopify app. It automates several company processes, like accounting, inventory management, shipping, fulfillment, and billing. In addition, NetSuite provides a unified interface for all your company channels, which facilitates Shopify NetSuite integration with many other eCommerce systems. 

You may also integrate Amazon FBA with NetSuite, and you'll only need to use one platform to handle the channels. Also, because NetSuite is cloud-based, this application is compatible with mobile devices. Employing NetSuite, you need not fear that you'll lose your company data. The Robust NetSuite Integrator includes a step-by-step guide and onboarding help to guarantee that it can be set up with just a few mouse clicks. This program improves inventory, billing, sales, order management, shipment, refunds and returns, and fulfillment by enabling automated data transmission across Shopify and NetSuite and other sales channels, such as Amazon FBA.

In addition, this interface drastically lowers the amount of time required for transactions between Shopify and NetSuite by accelerating operations and delivery. Hence it increases productivity and customer satisfaction. WebBee eCommerce integration includes a unique feature known as Post-purchase Upsell. The WebBee application enables you to modify the order exporting to Amazon MCF so that additional apps can provide post-purchase upsells. 

Final Thought

In conclusion, eCommerce automation offers numerous benefits to Shopify store owners, including increased efficiency, reduced manual errors, improved customer experiences, and streamlined business processes. By automating tasks such as order fulfillment, inventory management, and customer service, Shopify store owners can focus on growing their business and improving their bottom line. 

With the right tools and strategies in place and WebBee support, eCommerce workflow automation can be a game-changer for Shopify store owners looking to increase their productivity, profitability, and customer satisfaction. Get in touch with the WebBee Global team to learn more about how our integrations can help you with automation.

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