Is business scalability your objective? Facts showcase that selling on AliExpress is the ideal solution. It is a recognized marketplace with users from more than 200 countries. Also, with 790 million visits per quarter, AliExpress.com provides a strong opportunity to place your brands among its top-selling items, beginning with an easy sign-up. Even the five day extended Black Friday, or Cyber Monday can’t match the standard set by AliExpress with regard to sales. Certainly, top seller performance on AliExpress majorly excels expectations. This blog will guide you how you can start selling on AliExpress, benefits of selling on it, features offered by them, & more. Let’s dive in.
What do you mean by AliExpress?
AliExpress online marketplaces or e-commerce platform of Chinese origin, effective since 2010. Its version is the same as the one provided by Amazon, where buyers can search millions of items classified into different categories. These items are provided by varied sellers, who compensate the marketplace for every sale done. AliExpress has been wanting to enter Europe for the last 3 years, & Spain has become one of its primary training camps, with 3 pop-up stores, & one permanent store in Madrid.
Why You Should Start Selling on AliExpress?
Driving 600M+ Monthly Visits
The platform engages almost 646 million monthly visits from across 200 countries, creating it one of the most trading eCommerce marketplaces.
400 million active members internationally
Over a year now, AliExpress manages over 400 million active members globally, offering sellers access to a wider pool of international users.
Enhanced Sellers Tools
With AliExpress Open platform APIs & dropshipping similarity, vendors can automate order sync, update real-time tracking, & eliminate manual workload.
High-Impact Sales Event
From Single's Day to other regional periodic campaigns, AliExpress advertising continues to generate record-making sales & international visibility for vendors.
Global Expansion in Europe
AliExpress is majorly investing in Europe with regional fulfillment centers in Spain, UK, France, Germany, & Poland. This enables European sellers to list items locally, eliminate shipping times to as quick as 5 to 7 days, & offer free returns.
How to Set Up an Alipay Business Account
1. Register a legal business entity: You should be legally built in a country entitled to sell on AliExpress such as Spain, China, Turkey, France, & Brazil.
2. Offer business license & registration documents: Upload validation of your business registration along with any needed tax or VAT certificates.
3. Submit details of the company’s legal representative: Involve the name, ID or passport, & contact information like phone, or email of the approved person.
4. Show brand authorization (if applicable): If you are building a brand store or selling as a permitted agent, submit credentials & brand documentation.
5. Agree to pay an annual tech service fee: AliExpress needs sellers to choose from its tech service plans & pay the applicable fees.
6. Choose your store kind & category: Select the right store choice from official brand store, especially store, when configure your account.

Why Retailers Prefer AliExpress: Standout Features
Less Prices
One of the factors why sellers like selling from aliexpress so much is because of its market-based pricing. The platform provides items at low prices, which can assist retailers boost their ROI.
Wide Variety Of Products
AliExpress offers a vast range of products, from fashion to electronics to home goods, & more. This diversity makes it simple for sellers to identify products that work with their market segment.
Simple to Use
It is easy to use and provides a straightforward procedure for sellers to list products & fulfill orders. Also, the platform provides help in multiple languages, creating it reachable to retailers all over the world.
Buyer Protection
AliExpress provides a buyer protection program that safeguard users from fraud & make sure that they obtain their orders. This program can support sellers on AliExpress to establish trust with their users and boost sales.
Prerequisites for Becoming an AliExpress Seller
- A legally registered entity from chosen countries, involving Italy, Spain, Mainland China, France, Brazil, Turkey, & others.
- A VAT number or applicable tax registration.
- A legal company operating license.
- ID information of the business legal representative, and updated contact details like email & phone.
- Enterprise Alipay or corporate Alipay account to finish enterprise identity verification.
- And, if selling a brand, proof of trademark to open an official, domain, or franchise store.
AliExpress Seller Account: Registration Process Explained
Step 1: Account Setup & Store Registration
- Go to the AliExpress seller registration page and tap Join.
- Make your account, choose your country for tax-related purposes, and validate your email with the code sent to your inbox.
- Enter the verification code & complete the Business Information form with your firm details.
Step 2: Category Enrollment
- Find the most appropriate category for your items and download the similar subcategory list.
- Tell the type of products you want to sell and choose the online shop layout that works with your business.
- Give your application for brand validation and trademark services.
Step 3: Annual Repayment Fee
You’ll be sent to the repayment page to compensate for the annual service fee for handling your store on AliExpress. But, this fee differs by category & covers tech services as highlighted in the contract price structure.
Step 4: Shop Administration Page
Configure your store. Pick a second-level field name so users can use your store directly with no extra navigation.
Step 5: Publish Your Products
- Plan a clean, performance-driven storefront UI.
- Upload top-notch images & write clearly, attracting product titles & descriptions.
- Control pricing, shipping, & return policies before achieving it.
Make Selling On AliExpress Easy With the Right Approach
Manually listing items on AliExpress is time-taking and defective. To rival with top sellers, work like a pro. The WebBee AliExpress Connector provides you automation, power, and a seamless path to expansion.
How WebBee Eases Selling on AliExpress?
- Automate listings & updates to reduce errors
- Sync inventory and orders in real time
- Maximize product data for visibility & conversions
- Handle at scale with centralized roadmap over your store & AliExpress
AliExpress provides international reach and robust shopper demand. With WebBee as your partner, selling becomes truly worry-free.
Conclusion
Once you start selling on AliExpress, sellers will open doors of opportunities for global users, you might also require a solution to go globally. Choose the simple step of integrating AliExpress marketplace into your sales network in a few taps, just like any other channel, and controlling your content always updated.

