Arklu Case Study

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Arklu Case Study
An insight into our strategies instrumental in growth of Lottie dolls
Arklu Office

Arklu was formed in December 2010 by Lucie Follett and Ian Harkin; their first product being a Kate Middleton inspired doll see www.princesscatherinedoll.com they followed up a few months later with a double pack of Kate and William (the ‘Royal Wedding dolls’) and again it was a tremendous success. Arklu voluntary donated 50p and £1p respectively from each sale to Help for Heroes and to the RNLI.

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