For D2C brands selling on Shopify and Amazon

List on Shopify. Fulfill by Amazon. Automatically.

Import your Amazon product listings into Shopify, route every D2C order to Amazon Multi-Channel Fulfillment or your 3PL, and keep Amazon inventory in sync — from your existing seller account.

  • Product listing from Amazon to Shopify in clicks
  • Multi-channel fulfillment across 10+ Amazon marketplaces
  • Connect to 3PL and external warehouses as fallback
4.8/5 from 349 Shopify reviews 18,000+ brands scaled

Get your MCF setup plan

A 20-minute call with a WebBee MCF specialist. Free.

Prefer self-serve? Install free on Shopify

Amazon shipping from fulfillment centres in

  • United States
  • Canada
  • United Kingdom
  • Germany
  • France
  • Italy
  • Spain
  • India
  • Japan
  • Australia
Customer stories

Built for Growth. Backed by Results.

See how brands utilize WebBee Integrations to move faster, spend less, & scale with confidence.

CASE STUDY

Transforming wholesale fulfillment to achieve 98.99% delivery precision

Poppi uses WebBee for their Shopify website in order to automate the fulfillment process for their wholesale orders.

Read the full story

From the flow of orders to the speed of fulfillment, the WebBee integration is exceptionally reliable. With its precise reporting, I gain measurable insights about my orders. I always know my Amazon inventory levels, and our customers also benefit from real-time tracking updates about their order.

Graham GoeppertVP, Digital Commerce & Media, poppi
Product listing

Your Amazon listing, live on Shopify in minutes

Import products straight from your Amazon seller account — titles, images and stock come across and SKUs map automatically. Launch your D2C store without rebuilding the catalogue.

  • List products directly from Amazon to Shopify
  • Automatic SKU mapping between channels
  • Virtual bundles built from existing Amazon SKUs

Everyday Travel Backpack

Imported from Amazon Live

20,000 mAh Power Bank

Imported from Amazon Live

15W Wireless Charging Pad

Imported from Amazon Live

Grain-Free Dry Dog Food

Imported from Amazon Mapping
Fulfillment by Amazon · MCF

Sell through Amazon's network — on every channel

You already trust FBA with your Amazon orders. WebBee sends your Shopify orders to the same stock through Multi-Channel Fulfillment, with tracking pushed back per shipment.

  • Auto-routing rules per order, SKU or country
  • Hold orders for fraud checks or pre-orders
  • Split shipments tracked individually
Order routing Auto-fulfill on
Sent to MCF1,284
Routed to 3PL212
On hold9
Order Channel Fulfilled by Status
#1042 Shopify Amazon MCF · US Shipped
#1041 Shopify Amazon MCF · UK Processing
#1040 Shopify 3PL warehouse Shipped
#1039 Shopify — On hold
Connect to 3PL

Amazon MCF and your 3PL, working as one

Set priority and fallback locations. When an Amazon fulfillment centre runs low, orders move to your 3PL or external warehouse automatically — no manual re-routing.

  • Location-based inventory
  • 3PL and external warehouse support
  • Works with ShipStation
Amazon MCF · US EastPrimary location
Priority 1
Amazon MCF · CanadaShips CA orders
Priority 2
Your 3PL warehouseFallback when out of stock
Fallback
Amazon inventory

Never oversell on Shopify again

Real-time inventory sync pulls FBA stock into Shopify. Buffer inventory keeps a safety stock back for your Amazon marketplace, so best-sellers don't go out on either channel.

AMAZON INVENTORY SYNC

SKU Amazon FBA Shopify
TEE-BLK-M 240 230 (−10 buffer)
MUG-CER-01 85 80 (−5 buffer)
GIFT-BUNDLE-01 Virtual 80 (min of parts)

Trusted by sellers in 25+ countries

18,000+Brands scaled with WebBee
6M+Orders fulfilled yearly
25+Countries worldwide
4.8/5Rating on the Shopify App Store
How it works

Live on multi-channel fulfillment in 5 steps

No new Amazon account, no migration. Use the seller account and FBA stock you already have.

  1. 01

    Connect

    Install on Shopify and link your Amazon seller account.

  2. 02

    List

    Import Amazon listings or map existing Shopify SKUs.

  3. 03

    Route

    Set MCF, 3PL and buffer rules by location.

  4. 04

    Fulfill

    Orders ship from Amazon; tracking syncs to Shopify.

  5. 05

    Expand

    Add Amazon marketplaces in 10+ countries.

Pricing

Start free. Pay as you scale.

Simple order-based plans. Amazon's MCF fees are billed by Amazon as usual.

Free

Test MCF on your store

$0/month
  • 50 orders per month
  • Inventory sync & tracking
Install free

Pay as You Go

Growing D2C stores · 14-day trial

$5/month
  • 50 orders included
  • $0.03 per additional order
  • Product listing, routing & bundles
Start 14-day trial
FAQ

Questions from Amazon sellers

Something specific to your setup? Talk to an MCF specialist.

Can I list products from Amazon on Shopify?

Yes. Import listings directly from your Amazon seller account into Shopify, with SKUs mapped automatically so inventory and fulfillment work from day one.

Do I need a new Amazon seller account?

No. WebBee connects to the Amazon seller account and FBA stock you already have — there's no new account to create and nothing to migrate.

How is MCF different from Fulfillment by Amazon (FBA)?

FBA fulfills orders placed on Amazon's own marketplace. Multi-Channel Fulfillment (MCF) uses the same FBA inventory to fulfill orders from your other sales channels, such as your Shopify store.

Can I connect to a 3PL alongside Amazon?

Yes. Set priority and fallback locations so orders go to Amazon MCF first and move to your 3PL or external warehouse automatically when stock runs low. ShipStation is supported.

Which countries does Amazon shipping cover?

You can fulfill from Amazon fulfillment centres in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, India, Japan and Australia.

How does Amazon inventory sync prevent overselling?

Real-time sync pulls your FBA stock levels into Shopify, and buffer inventory holds back safety stock for your Amazon marketplace, so best-sellers don't sell out on either channel.

Your Amazon stock. Your Shopify brand. One fulfillment engine.

Book a free MCF setup call, or install and ship your first order today.

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✦ TikTok Shop sellers:
35% off Amazon MCF fulfillment rates for 12 months!

Available for eligible TikTok Shop orders in the US, EU, and UK, with the promotion applied automatically to orders from WebBee.

Expand Your Business to TikTok Shop

Sell on TikTok Shop and fulfill orders using your existing Amazon inventory.